Irene Guerrieri - news | November 18th – Book presentation at the University of Florence
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November 18th – Book presentation at the University of Florence

November 18th – Book presentation at the University of Florence

Irene Guerrieri presents her book “The Toy and its Design – From conept to realization. A guide for the designer”, at the University of Florence in collaboration with Kyde Lab.

You can design by dialoguing with the child you once were, relating concepts belonging to memory in a creative way, projecting new contents to existing concepts, choosing appropriate combinations, and above all playing with shapes and colors. Everyone is called to exercise and develop his or her imagination, and to play is part of life.
This book represents a vademecum for the designer, but also a book full of ideas for everyone who has to do with the fantastic world of children, and adults who still get involved.